The design of this collaborative workplace represents a new office typology responsive to the needs of the labor force of the digital age.
The new headquarters of South by Southwest, the Austin-based company that produces the annual SXSW music, film, and interactive festival, consolidates the company’s various campuses and promotes creative collaboration between SXSW and its partner organizations.
The building’s distinctive serpentine form frames an iconic view of Austin’s Capitol dome while embracing and preserving a grove of heritage live oaks.
In a transformation of the typical office building paradigm, the lobby and spaces throughout the building are reimagined to foster interaction among tenants.
On Lavaca Street in downtown Austin
Gross area: 280,000 ft2 / 26,000 m2
Architecture, exterior envelope, interior design of public spaces
Designed for LEED Gold; Austin Energy Green Building Program: 2-Star Rating
Architect of Record: Gensler, Los Angeles; Structural: Walter P. Moore Structural Engineers, Kansas City; Mechanical / Electrical / Plumbing: Wylie Consulting Engineers; Landscape: dwg.; Images: Pei Cobb Freed & Partners, PCF&P